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WooCommerce plugins to improve your store conversions

WooCommerce is one of the most popular platforms in the eCommerce industry. It allows customization and additional features to enhance store capabilities with the help of plugins. Finding a suitable plugin for your eCommerce business is a difficult and time taking task as there are thousands of WooCommerce plugins to select from. The right plugin will help you improve your store conversions. 

To save you time finding the ideal plugin for your business, we have compiled a list that will help you improve store conversions.

  1. OptinMonster

OptinMonster is one of the finest lead generation software for eCommerce websites and small businesses. It helps you to improve your website conversions and reduce cart abandonments. This plugin enables you to create custom pop-ups, forms, and floating bars or you could choose from pre-defined templates.

It also enables you to add coupon wheels to indulge customers. Exit intent technology empowers this plugin to detect customer behaviors and display offers at the right moment to increase store conversions. The basic version of OptinMonster starts from $16 per month.

  1. MailChimp

MailChimp is one of the most popular marketing plugins. It enables you to send personalized emails to your customers with the help of targeted marketing campaigns. Reduces cart abandonment and easy follow-up with customers after purchase. You can offer discounts to customers via email. 

This plugin automatically syncs your WooCommerce store data with your MailChimp account. To enhance email subscriptions embed the pop-up forms. You can create targeted campaigns to get better sales. This plugin is free of cost and a premium can cost up to $300.

3.WordPress Multilingual Plugin (WPML)

With the help of the premium plugin WPML, you can translate pages or articles into several languages. WordPress makes it challenging to build multilingual websites. For companies that provide services in many regions, this might be a daunting task. The WPML plugin can be used to fix this issue.

You don’t need to make any changes to your theme in order to use WPML because it works with the majority of WordPress themes and plugins. It is simple to use, SEO-friendly, and capable of quickly producing material in several languages. WPML price starts from $99.

4. WP Rocket

Website speed is a crucial factor for sales and store conversion. If your website is slow, it will put a bad impact on visitors and they will move on to other web stores. WP Rocket is the only plugin you require for website cache-related issues. It is a powerful caching plugin that aids in speeding up your loading times.

This plugin lessens the burden on your server, improving the functionality and speed of your website. It also boosts website performance with different functionalities such as lazy loading of images, combining Javascript and CSS files, and database optimization. The basic plan starts from $49.

5. WooCommerce Discounts Plugin

Improve your store conversion and boost sales by offering a discount based on multiple conditions with the WooCommerce cart discounts plugin. It allows the admin to offer a discount on a specified range of cart items, quantity, products, and weight of the cart.It generates an automatic discount and shows it in a pop-up if the cart conditions are met by customers.

You can allow discounts on specific categories and products and send discounted offer emails to customers with abandoned carts. It lures the users to avail discounts and completes their orders. You can define the nature of the discount as a fixed price or percentage price. This is a paid plugin that costs $49.

6. WooCommerce Related Products Plugin

WooCommerce related products plugin allows you to display relevant products or products that are frequently bought together. It helps in improving store conversion and sales by displaying related products in widgets. This plugin allows you to configure the linked products and display them with specific products

More products that are visible to customers will ensure improved conversion rate and sales. It allows you to write custom titles, descriptions, and the number of products in the widget. WooCommerce-related product plugin price is $15.

7. Optinly

Engage visitors with custom popups with drag-and-drop features to generate leads. It will increase your store conversion rate and also collect feedback from your valuable customers. Collect high-potential leads and expand your email list by creating pop-up campaigns. Promote special offers on holidays.

Engage customers through a countdown timer and spin wheel popup to provide discounts and increase sales. With the help of a survey popup, you get to know people’s thoughts about your business. Optinly premium plugin costs $25 monthly.

8. Advanced Coupons

Turn your store into a promotional business to boost store conversion with an advanced coupon plugin. You can create Bogo deals, shipping discounts, cart conditions, and give coupon codes using URL coupons. Increase customer engagement by giving away discount coupons or adding free products to the cart instead of discounts.

You can create shipping deals and auto-apply coupons when cart conditions are met by the customers. However, you can also schedule coupons to display at the right time with a custom message to customers.

9. RafflePress

RafflePress is one of the most popular giveaway plugins which will increase your website traffic. Create giveaway campaigns with the help of pre-built templates. Grow your business with help of the refer-a-friend feature and dedicated marketing campaigns. You can create giveaway landing pages to attract customers.

This plugin is user-friendly, mobile responsive, and helps you grow your business on social media platforms as well. Maximize your sales and increase store conversions with RafflePress Plus for $39 per year.

10. T1 Wishlist

WooCommerce wishlist enables customers to add products to the wishlist to encourage users to come back to make purchases. Customers can share their wishlists with their friends and family members through multiple social channels. It will eventually increase store traffic and conversion as they bring in potential customers.

Build your strategies such as promotional and discounted mail to boost your store revenue. The compatibility of this plugin is an important factor as it works with multiple WooCommerce plugins. The Premium version of the T1 wishlist costs $79 per year.


WooCommerce as leading eCommerce platforms have thousands of plugin both free and paid. Finding the best plugin for your eCommerce business is a time-consuming task. Although it is a gradual process, however, these plugins will help you improve your sales and lead to better store conversions. Turn your visitors into your loyal customers with help of these plugins by implementing dedicated marketing strategies.

WooCommerce plugins to improve your store conversions